St. Leonards Place Branding
Branding project for St. Leonards Place Ltd., a registered domiciliary care for adults with a learning disability/challenging behaviour.
I’ve been approached by Valeria Costinar, the Service Manager of St. Leonards Place, to assist with revitalizing their branding, with a specific focus on catering to users with special needs. With a remarkable history of over 30 years, St. Leonards Place has been offering support to individuals on the autism spectrum through self-contained flats. Their services encompass registered care, domiciliary care, and specialized supported living.
The logo drew inspiration from the concept of an embracing hug between a doctor and patient, symbolizing a compassionate estate.
The logo design requirements consisted of incorporating one graphic element with two different positions. The clinic aims to maintain a classic vibe, aligning with its intention to establish a formal position in providing healthcare services for individuals affected by ASD.
